Its Mental aka It's Mental is an upcoming Hip Hop artist out of San Diego. As the name says it Its Mental is a conscious rapper writing about social issues. He has many Hollywood acknowledgements. He won Best Hip Hop Album from Akademia in May 2015 for album "One Life To Live". Nominated for best Hip Hop song for 2016 Indie Music Channel Awards for single "One Life To Live". Its Mental also has been nominated for the 7th Annual Hollywood Music in Media Awards(HMMA) for Best Hip Hop Song "Life is Good" happening in November 2016. This is the second nomination for the HMMA last was in 2012.