Concept is a Producer & Rap Artist. His real full name is Dustin Ray Tincher. Born in Elkins,WV. Now you might think that because he's from West Virginia he would rap about farming and all that. Well you're very wrong. This rhymes come from the heart and what happens in life with him. Concept has Started singing when he was 15. He got his heart broken by a girl that cheated on him and he didn't kno how to take it and he just took the paper he had in his hand and just started writing and writing. Luck for him that his sister left a microphone at the house when she left to move into her new house. He just grabbed the mic and put his soul in it. Now he can write a song expressing anything he would like. His myspace is in the works. So be Watching but untill then check out the music player on the Home Page here. Hit me up on tha Aim. Concept304